Legal
Privacy Policy
Last updated: 24 July 2026
This Privacy Policy explains how Modifly (Pty) Ltd (“Modifly”, “we”, “us”, or “our”) collects, uses, discloses, stores, and protects personal information when you visit https://modifly.co.za, contact us, or otherwise engage with our services.
Modifly is a South African technology company. This Policy is intended to comply with the Protection of Personal Information Act 4 of 2013 (“POPIA”), the Electronic Communications and Transactions Act 25 of 2002 (“ECTA”), and other applicable South African laws.
By using our website or submitting personal information to us, you acknowledge that you have read and understood this Policy.
1. Who we are
Modifly (Pty) Ltd is the responsible party (as defined in POPIA) for personal information processed in connection with this website and related business enquiries.
Our divisions operate under the Modifly brand and include Consult, Coded, Cloud, and Connect. Where a division processes personal information on our behalf or as part of a shared customer engagement, this Policy continues to apply unless a separate agreement says otherwise.
- Legal name: Modifly (Pty) Ltd
- Jurisdiction: Republic of South Africa
- Website: https://modifly.co.za
- Email: admin@modifly.co.za
- Telephone: +27 (0)63 712 9334
2. Information Officer
In terms of POPIA, we have designated an Information Officer to oversee compliance with our personal information obligations and to handle data subject requests.
You may contact our Information Officer at admin@modifly.co.za or +27 (0)63 712 9334.
3. Personal information we collect
We collect personal information that you provide directly, information generated through your use of our website, and information reasonably necessary to respond to enquiries or deliver services.
3.1 Information you provide
- Identity and contact details (such as name, surname, email address, telephone number, company name, and job title)
- Enquiry details and message content submitted via contact forms, email, telephone, WhatsApp, or other channels
- Meeting or assessment booking preferences
- Any other information you choose to share with us
3.2 Information collected automatically
- Technical data such as IP address, browser type, device type, operating system, referring URL, pages visited, and timestamps
- Analytics and usage data collected through cookies and similar technologies (see our Cookie Policy)
- Approximate location derived from IP address (country/region level)
3.3 Information from third parties
We may receive limited personal information from service providers that support our website, communications, or analytics (for example email delivery platforms), or from publicly available business sources where lawful and relevant to a B2B engagement.
4. How we use personal information
We process personal information only for lawful purposes related to our business activities, including:
- Responding to enquiries and providing requested information
- Assessing suitability for consulting, software, cloud, connectivity, or partnership engagements
- Scheduling assessments, consultations, and related follow-up communications
- Operating, securing, and improving our website and digital services
- Measuring website performance and understanding how visitors use our content
- Complying with legal, regulatory, audit, and risk-management obligations
- Establishing, exercising, or defending legal claims
- Sending service-related or business communications where permitted by law
5. Lawful basis for processing
Depending on the circumstances, we rely on one or more of the following lawful bases under POPIA:
- Consent — where you voluntarily provide information or accept non-essential cookies
- Contract — where processing is necessary to conclude or perform a contract with you or your organisation
- Legitimate interest — where processing is necessary for our legitimate business interests and does not override your rights (for example website security, B2B enquiry handling, and service improvement)
- Legal obligation — where processing is required to comply with South African law
6. Sharing of personal information
We do not sell personal information. We may share personal information with carefully selected parties where reasonably necessary for the purposes described in this Policy, including:
- Modifly group divisions and authorised personnel involved in handling your enquiry or engagement
- Service providers who process information on our instructions (such as email delivery, hosting, analytics, and IT support providers)
- Professional advisers (legal, accounting, or auditors) where required
- Regulators, courts, or law-enforcement authorities where required by law or to protect our rights
6.1 Operators
Where we appoint operators (as defined in POPIA), we require them to process personal information only on our documented instructions, implement appropriate security measures, and keep information confidential.
7. Cross-border transfers
Some of our service providers may process or store information outside South Africa (for example cloud hosting, analytics, or email platforms).
Where personal information is transferred outside the Republic, we take reasonable steps to ensure that the recipient is subject to a law, binding corporate rules, or binding agreement that provides an adequate level of protection consistent with POPIA section 72, or that another lawful transfer ground applies.
8. Retention
We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, reporting, or dispute-resolution requirements.
Enquiry records are typically retained for a reasonable business period unless a longer retention period is required by law or an active engagement. Website analytics data is retained according to the relevant provider configuration and our operational needs.
When personal information is no longer required, we will delete, destroy, or de-identify it in a manner that prevents reconstruction, subject to backup and archival constraints.
9. Security
We implement reasonable and appropriate technical and organisational measures to protect personal information against loss, damage, unauthorised access, destruction, or unlawful processing, having regard to the nature of the information and the risks presented by processing.
No method of transmission over the internet or electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee absolute security.
10. Your rights under POPIA
Subject to the limitations in POPIA, you may request to:
- Access the personal information we hold about you
- Correct or update inaccurate, incomplete, or out-of-date personal information
- Object to processing on reasonable grounds relating to your particular situation
- Request deletion or destruction of personal information where permitted
- Withdraw consent where processing is based on consent (withdrawal does not affect prior lawful processing)
- Lodge a complaint with the Information Regulator of South Africa
10.1 How to exercise your rights
Submit requests to admin@modifly.co.za. We may need to verify your identity before responding. We aim to respond within a reasonable period and in accordance with POPIA timeframes.
10.2 Information Regulator
If you are not satisfied with our response, you may contact the Information Regulator (South Africa):
- Website: https://inforegulator.org.za
- Email: complaints.IR@justice.gov.za / enquiries@inforegulator.org.za
11. Children
Our website and services are directed at businesses and adult professionals. We do not knowingly collect personal information from children under 18. If you believe we have collected such information, please contact us so that we can delete it.
12. Third-party websites
Our website may link to third-party sites (including division or partner websites). We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before providing personal information.
13. Changes to this Policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page will be revised when changes are published. Continued use of our website after changes constitutes acceptance of the updated Policy, to the extent permitted by law.
14. Contact
For privacy questions or data subject requests, contact Modifly (Pty) Ltd at admin@modifly.co.za or +27 (0)63 712 9334.
This document is provided for transparency and compliance purposes. It does not constitute legal advice. For matter-specific advice, consult a qualified South African attorney.